Migrations presents Treehugger in partnership with Margam Country park.
Co-commisioned by The Cinekid Foundation, STRP, Southbank Centre and Migrations. Created by Marshmallow Laser Feast.
Experience the scale and wonder of earth’s largest living individual organism!
The longer you hug, the deeper you drift into a hidden world just beyond the limits of your senses.
Treehugger is the world’s first virtual reality experience that aims to shift our mindset from consumerism to conservation, through a huge replicated model of a giant sequoia tree and a Vive VR headset.
Discover the tree’s hidden inner structure: grooves in the bark become giant cliffs, pine cones feel like cathedrals. Continue hugging and you are sucked into ‘tree time’ and experience neuron-like energy flows in the treetop canopy.
Collaborating with leading researchers at London’s Natural History Museum and Salford University Manchester, this project uses the latest 3D imaging techniques. A combination of LIDAR, white light and CT scanning creates a VR experience that distorts space and time and makes the invisible visible.
Now in it’s fourth year, The Lumen Prize Exhibition celebrates art created digitally by artists around the world. Its goal is to celebrate the power and potential of this exciting genre through an annual competition and global tour of works selected by an eminent panel of judges.
Artists may submit work made on electronic devices, such as smart phones, tablets, 3D printers and computers using apps, software or original coding. Each year, the winning works tour the world. Every Lumen show includes a workshop or seminar on digital art and engages with digital artists locally. As of spring 2015, the Lumen Prize has staged 14 shows around the world, including venues in China, the US, and across Europe. For more about the prize and tour, please see our FAQs.
September 24th – Frontline Club, London, UK – Winner’s Announcement and Gala
November 19th – 22nd – Jin Space & Gallery, Shanghai, China – Exhibition and Seminar
December 7th – 10th – NYIT Auditorium on Broadway, New York City, NY, USA – Exhibition and Seminar
January 5th – 30th – Canary Wharf Winter Lights Festival, London, UK
March 25th – 29th – Caerphilly Castle, Wales, Exhibition and workshops
April 29 – May 8th – Creative Tech Week, New York City, NY, USA